Having Mike around the office is like having the client in the building every day. He has an uncanny insight into what the client wants, and he doesn’t rest until we get there.

His ability to reach (and often surpass) marketing goals through innovative direct-mail and email strategies has paid off big for AT&T, which has increasingly relied on Luckie to help recapture, retain and acquire customers for products such as cellular service and high-speed Internet service.

With Luckie since: 1997

Expertise: Direct mail, email marketing, telecom.

Key client experience: South Central Bell, BellSouth and AT&T.