What is your data telling you? Most pharma marketers either aren’t getting the health care professional (HCP) insights they need to drive impact or don’t know how to interpret what data they do have in an actionable way. As marketers begin planning for 2022, John Gardner and Kamala Prince from Luckie join The MM+M Podcast to talk about how to resolve these issues to ensure a successful — and measurable — 2022.

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